Technical Foundation
If Google cannot crawl or index your pages, they stay invisible no matter how good the content is. Indexing, speed and mobile usability are the first things we check.
For visibility that does not disappear when the ad budget runs out, we work on your site's technical foundation, content and local presence together. We start with your existing data, then report clearly every month on what was done and what changed.
The first step of SEO is deciding which search belongs to which page. If two pages compete for the same search they weaken each other; a search no page answers is left on the table. Using an example dental clinic site:
↳ Hover or tap a keyword; switch the map with “Before / After”
/
Home page
/implant
Implant service page
/blog/implant
Blog: what is an implant
/estetik
Cosmetic dentistry
2 ✕ — Overlap / Gap
Example site and keywords; search volumes not shown.
We research what your customers actually type into Google and build a table that matches each keyword group to the page that should answer it.
To show up in "service + city" searches and on Google Maps, we organize your business profile, categories, service list and review process.
We put together a prioritized content calendar covering missing service pages and guides that answer the questions customers ask most.
Title tags, meta descriptions, subheadings and internal links: changes that help your existing pages answer their target searches better.
We identify issues that hold rankings back, such as indexing, crawl errors, site speed and mobile usability, and follow them through until they are fixed.
We pursue links that come from your real relationships: suppliers, dealers, chambers of commerce and local publications. We do not buy links.
We track impressions, clicks, average position, and the form submissions and calls that come from organic traffic, so SEO's contribution to your business is visible.
We compare who ranks in your place for target searches, which pages they rank with, and what content you are missing.
If the bottom layer is weak, the ones above it cannot hold. We first make sure Google can read your site, then build content, trust and local visibility on top of that.
↳ Tap or hover over a layer
If Google cannot crawl or index your pages, they stay invisible no matter how good the content is. Indexing, speed and mobile usability are the first things we check.
Standing out in Maps results is not a single setting; your profile, reviews, pages and links work together. See where each item touches your business profile.
Example Dental Clinic
Dental clinic · Talas
Open · Closes 7 PM
Service pages
NAP
Local links
Profile activity
The table below shows a pattern we see often; it is not a commitment. The site's history, the competition and how quickly recommendations are implemented can shorten or extend the timeline.
Work done
Audit, keyword research, page mapping, priority list; Search Console and GA4 review
What you usually see
A clear to-do list; no noticeable ranking change is expected yet
We do not guarantee rankings. Google algorithm updates and competitors' efforts can affect results in either direction.
This page covers monthly SEO management, from keyword research to content and local SEO. If your problem is in one specific area, starting directly with that service may be more efficient.
The report is more than a list of rankings. It brings together what organic search delivered for your business, what was done that month and what comes next, in a single document.
Organic clicks and impressions compared with the previous month and the same period last year
Form, phone and WhatsApp inquiries that came from organic search
Position changes across target keyword groups, plus new searches you have started appearing for
Work completed that month: updated pages, published content, fixed errors
Next month's priorities and any approvals or information we need from you
Instead of promising rankings, we share the work done and the results measured, openly.
About us →We document where the site stands today using Search Console, GA4, a technical crawl and a competitor review.
Target searches are mapped to pages, and we decide which pages to fix, which to merge and which to write from scratch.
Technical fixes, page updates, new content and local SEO work are carried out in order of priority.
Data is reported every month; we put more weight on what is working and update the plan.
Typically the first changes show up within a few weeks as rising impressions in Search Console for the pages we have fixed. Meaningful movement on low-competition local searches usually takes a few months, and competitive keywords can take longer than six months. The site's age, its existing content, the competition and how quickly recommendations are implemented all directly affect this timeline.
No. Google's ranking system cannot be controlled from the outside, and Google's own guidelines warn against anyone who guarantees rankings. We agree on the work, the timeline and the metrics we will track from the start, and share progress with data every month.
Local search has two separate areas: Google Maps (the local pack) and the regular results. For Maps, what matters most is a complete Google Business Profile, the right category, genuine customer reviews and business details that are consistent everywhere. For the regular results, each of your main services needs its own substantial page that answers that search. We work on both together.
We prepare the content plan and write the copy, but we hold short calls with you to cover technical details, how your pricing works and the questions customers ask most. Every piece is sent for your approval before it goes live. If your own team prefers to write, we can provide a writing guide and topic outlines, then edit the drafts.
Google cares less about how content is produced than about whether it is genuinely useful to people. The problem is pages mass-produced without oversight and with no original information; these can be treated as spam. While we may use AI tools for drafts and research, the published copy is enriched with your knowledge and goes through editorial review.
If a redesign is planned, the best approach is to involve SEO from the very start. If the new site structure, URLs and redirects from old addresses are not planned properly, existing rankings can be lost. We cover the technical side of this transition in detail in our Technical SEO service.
They do different jobs. Google Ads delivers immediate visibility for as long as budget is being spent; SEO starts more slowly but builds traffic that does not disappear when you pause your ads. The search terms in Ads show which keywords bring in demand for SEO, so for businesses running both, we use the data across the two.
The scope depends on the size of the site, how many technical issues there are, how much content is produced each month, the target region (Kayseri only, or nationwide across Türkiye) and the level of competition. After the initial audit, we provide a proposal listing the work to be done each month.